Essential Video Production Equipment

18 July 2023 Aty

Essential pieces of video production equipment you'll need to get started

Video production has become an increasingly popular medium for creators, individuals and businesses alike. As the world of content creation continues to expand, people are using video more and more to share their stories and engage with audiences. However, whether you’re just starting out or looking to upgrade, having the right equipment will make a significant difference in the quality and success of your videos. When starting out in video production, it’s tempting to jump right in and start recording with whatever equipment you have on hand. While this can be a great way to learn and experiment, the quality of your videos will undoubtedly suffer. Hence, investing in the right gear will not only improve the quality of your videos but will also save you time and frustration during the editing process. So to help you get started on the right foot, we’ve compiled a list of essential video production equipment that every aspiring videographer should have in their arsenal.


The camera is the heart of your video production setup. It’s the tool that captures your visuals and brings your story to life. There are several types of cameras to choose from, such as DSLRs, mirrorless cameras, camcorders and even smartphones. Different cameras have different features and your choice will largely depend on your budget and the type of content you plan to create. To get started, you want an interchangeable lens camera that is easy to use, compact, records high-definition video, and has manual controls for adjusting settings like aperture, shutter speed, and ISO. Some popular options for beginners include the Canon EOS M50, Sony a6400, Nikon D5600, Panasonic Lumix G7, Canon EOS 2000D.

Camera Lenses

Once you have your camera, you need to consider the lenses you’ll use. The right lens can make a world of difference in the quality of your footage. Lenses come in different focal lengths, which will determine the field of view and level of zoom in your shots. Wide-angle lenses are great for establishing shots and capturing landscapes, while telephoto lenses are ideal for close-ups and capturing details. A good starting point is to invest in a versatile zoom lens, such as a 24-70mm f/2L USM. This will give you flexibility in your shooting and allow you to capture various shots without constantly changing lenses. Other popular lenses include the Sigma 18-35mm f/1.8 DC HSM Art and Tamron 18-400mm


Lighting is crucial for setting the mood and tone of your video. It improves picture quality and helps avoid grainy or poorly lit footage. You can use natural light or other lighting options, such as LEDs, softboxes etc. Look for lights that are adjustable, dimmable, and have a high colour rendering index (CRI) for accurate colour reproduction. A basic three-point lighting setup, which consists of a key light, fill light, and backlight, will provide a good foundation for most video shoots. Some affordable lighting options include the Godox SL60W and Neweer 660 Kit.


A tripod is essential for keeping your shots steady. It’s especially important if you’re shooting interviews or longer scenes. Look for a tripod with adjustable legs and a fluid head, which will allow for smooth panning and tilting movements.  A solid option for beginners is the Manfrotto MVK500AM, which is lightweight and easy to set up.


Quality audio is just as important as quality video when it comes to video production. A dedicated microphone will help you capture clear, crisp sound. Some popular choices for on-camera microphones include the Rode VideoMic Pro and the Deity V-Mic D3 Pro. If you plan to record interviews or need more flexibility with your audio setup, consider a lavalier microphone like the Godox MoveLink M2 and BY-WMic5-M2.

In Conclusion

Video production can be a fun and rewarding way to tell your story and engage with your audience. By investing in the essential video production equipment listed above, you’ll have the tools you need to create high-quality videos that stand out. The most important thing is to practice and experiment with your equipment to find what works best for you. Remember, the best equipment to use is the one you have. Happy filming!